Brand: Amazon

Agency Partner: Revery

Campaign: Escape

Amazon needed assistance to localize a series of EU digital spots quickly and accurately for their Kindle Paperwhite device. In order to showcase true cultural relevance in every target market, the Kindle display screens needed to be replaced with local content and new VO produced for both the announcer and on-camera principals. 

Working directly with the original production company’s native Maya and Cinema 4D elements, we efficiently localized all on-screen animations and graphics to give the spots a local feel. We produced new VO with in-territory talent and we remastered the spots, providing Amazon with deliverables that felt as if they were originally produced in the target language.